/* The homepage is one story told while you scroll. Pinned scenes (.scene) are tall
   tracks with a sticky .stage; site.js turns scroll position into each scene's
   progress and moves little b (.guide) between the .anchor boxes. */
:root{--page:var(--boring-color-surface-page);--card:var(--boring-color-surface-card);--ink:var(--boring-color-text-primary);--muted:var(--boring-color-text-secondary);--sky:var(--boring-color-surface-welcome);--butter:var(--boring-color-brand-character);--warm:var(--boring-color-surface-warm);--line:var(--boring-color-border-subtle);--sage:var(--boring-palette-sage);--sage-ink:var(--boring-palette-sage-ink);--attention:var(--boring-palette-attention);--attention-ink:var(--boring-palette-attention-ink);
--big:var(--font-display);--ease:cubic-bezier(.2,.8,.2,1);--spring:cubic-bezier(.34,1.56,.64,1)}
html{scroll-padding-top:80px;scroll-behavior:smooth}html.rm{scroll-behavior:auto}
.rm .guide{display:none}body{background:var(--page);color:var(--ink);overflow-x:clip}h1,h2,h3{font-family:var(--font-display);font-weight:700;margin:0}p{margin:0}a{color:inherit}button{cursor:pointer;font:inherit;color:inherit}button,a,input,select,summary{-webkit-tap-highlight-color:transparent}
button:focus-visible,a:focus-visible,summary:focus-visible{outline:3px solid var(--ink);outline-offset:4px}
.wrap{max-width:1200px;padding-inline:40px;margin-inline:auto}
.skip-link{position:fixed;top:-80px;left:20px;background:var(--ink);color:var(--page);padding:12px 20px;z-index:100}.skip-link:focus{top:12px}
.button{display:inline-flex;justify-content:center;align-items:center;gap:18px;min-height:56px;padding:14px 26px;border:0;border-radius:999px;background:var(--ink);color:var(--page);font:600 16px/1.2 var(--font-text);text-decoration:none;transition:background .2s,transform .2s var(--spring)}
.button:hover{background:var(--boring-color-action-hover);transform:translateY(-2px)}.button:active{transform:translateY(1px) scale(.98)}.button span{font-size:1.2em;font-weight:400;transition:transform .3s var(--spring)}.button:hover span{transform:translateX(4px)}
.button-small{min-height:44px;padding:9px 18px;font-size:14px;gap:10px}
.button-big{min-height:72px;padding:18px 36px;font:700 clamp(18px,2vw,24px)/1.1 var(--big);letter-spacing:-.02em}
.text-link{display:inline-flex;align-items:center;gap:10px;min-height:48px;background:none;border:0;padding:0;text-underline-offset:6px;text-decoration:underline;text-decoration-thickness:1px;font-size:15px;font-weight:600}

/* Header: quiet, see-through, with a thin line that fills as you read. */
.site-header{position:fixed;inset:0 0 auto;z-index:30;pointer-events:none}
.nav-wrap{display:flex;align-items:center;justify-content:space-between;gap:20px;padding:16px 28px}
.nav-wrap>*{pointer-events:auto}
.wordmark{display:inline-flex;align-items:center;gap:6px;text-decoration:none;font:var(--boring-typography-wordmark);font-size:28px;letter-spacing:var(--boring-font-tracking-wordmark);color:var(--ink)}
.site-header nav{display:flex;align-items:center;gap:22px;padding:5px 5px 5px 20px;border-radius:999px;background:color-mix(in srgb,var(--page) 72%,transparent);backdrop-filter:blur(14px);-webkit-backdrop-filter:blur(14px);box-shadow:0 0 0 1px color-mix(in srgb,var(--ink) 8%,transparent)}
/* The speaker: sound effects on or off. */
.sound{display:grid;place-items:center;width:40px;height:40px;margin:-2px -12px -2px -14px;padding:0;border:0;border-radius:50%;background:none;color:var(--ink);cursor:pointer}.sound:hover{background:color-mix(in srgb,var(--ink) 8%,transparent)}
.sound svg{width:21px;height:21px}.sound .s-on,.sound[aria-pressed=true] .s-off{display:none}.sound[aria-pressed=true] .s-on{display:inline}
.nav-link{font-size:14px;font-weight:600;text-decoration:none}.nav-link:hover{text-decoration:underline;text-underline-offset:6px}
.progress{position:absolute;left:0;right:0;top:0;height:3px}.progress i{display:block;height:100%;background:var(--butter);transform-origin:0 0;transform:scaleX(var(--read,0))}
body.is-night .wordmark{color:var(--page)}

/* The character. Sized and placed every frame by site.js. */
.guide{position:fixed;left:0;top:0;width:100px;height:100px;z-index:20;pointer-events:none;will-change:transform;opacity:0}
.guide .limb{stroke:var(--limb,#294968);transition:stroke .4s}body.b-night .guide{--limb:#FFFBF2}
.guide svg{display:block;width:100%;height:100%;overflow:visible}
.anchor{position:absolute;display:block;pointer-events:none}

/* The nudge: a quiet pill that turns up when someone has stopped scrolling. */
.nudge{position:fixed;left:50%;bottom:max(18px,env(safe-area-inset-bottom));z-index:25;display:inline-flex;align-items:center;gap:10px;min-height:44px;padding:10px 18px 10px 20px;border:0;border-radius:999px;background:var(--ink);color:var(--page);font:700 15px/1 var(--big);box-shadow:0 16px 34px -14px rgb(24 48 71 / .6);translate:-50% 0;animation:nudge-in .45s var(--spring) both}
.nudge[hidden]{display:none}
/* Where little b stands to point at the nudge: just right of it, at the bottom. */
.anchor-nudge{position:fixed;left:calc(50% + 104px);bottom:12px;width:10px;height:clamp(96px,14svh,124px)}
.nudge i{font-style:normal;animation:nudge-bob 1.2s ease-in-out infinite}
.nudge:hover{background:var(--boring-color-action-hover)}
body.is-night .nudge{background:var(--page);color:var(--ink)}
@keyframes nudge-in{from{opacity:0;translate:-50% 16px}}
@keyframes nudge-bob{50%{translate:0 4px}}
.rm .nudge i{animation:none}

/* Pinned scenes. */
.scene{position:relative}
.stage{position:sticky;top:0;height:100vh;height:100svh;overflow:hidden}
.ltr{display:inline-block;will-change:transform}

/* ACT 1–2 */
.scene-what{height:170svh}
.scene-what .stage{display:grid;place-items:center}
.quote span{display:inline-block;transform-origin:0 0;transition:opacity .3s var(--ease),transform .45s var(--spring)}.quote.swap span{opacity:0;transform:scale(.85) translateY(6px)}.quote.enter span{transition:none;opacity:0;transform:scale(.7) translateY(10px)}
/* WHAT?! jolts a beat after each new line lands: the reply. */
.what-word.react{animation:what-punch .42s cubic-bezier(.3,0,.3,1)}
.what-word.react .ltr{animation:what-jump .55s var(--ease) both}
.what-word.react .ltr:nth-child(2){animation-delay:.04s}.what-word.react .ltr:nth-child(3){animation-delay:.08s}.what-word.react .ltr:nth-child(4){animation-delay:.12s}.what-word.react .ltr:nth-child(5){animation-delay:.18s}.what-word.react .ltr:nth-child(6){animation-delay:.22s}
@keyframes what-punch{0%{scale:1}28%{scale:1.16}62%{scale:.985}100%{scale:1}}
@keyframes what-jump{0%{translate:0 0}35%{translate:0 -.16em}60%{translate:0 .03em}100%{translate:0 0}}
/* The hero is a chat. The complaint comes in on the left, WHAT?! answers on the right in
   blue. Like a messaging app: filled bubbles with a soft shadow, and each tail one curved
   shape (an SVG mask) in the bubble's own colour, tucked 1px under its flat corner. */
.quote{position:absolute;bottom:calc(50% + min(19vw,40svh)*.57 + 22px);left:0;right:0;display:flex;justify-content:center;padding-inline:20px;text-align:center;font:700 clamp(24px,3.3vw,50px)/1.12 var(--big);color:var(--ink);letter-spacing:-.025em;pointer-events:none}
.quote span{position:relative;max-width:min(24ch,100%);margin-right:min(12vw,200px);padding:.42em .9em .5em;border-radius:.7em;border-top-left-radius:0;background:#fff;box-shadow:0 1px 2px rgb(41 73 104 / .18),0 18px 40px -22px rgb(41 73 104 / .45)}
.quote span:after{content:"";position:absolute;top:0;left:calc(-.34em + 1px);width:.34em;height:.55em;background:#fff;-webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 8 13'%3E%3Cpath d='M8 0H2.8C.9 0 .3 1.3 1.5 2.9L8 11.6z'/%3E%3C/svg%3E") no-repeat 0 0/100% 100%;mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 8 13'%3E%3Cpath d='M8 0H2.8C.9 0 .3 1.3 1.5 2.9L8 11.6z'/%3E%3C/svg%3E") no-repeat 0 0/100% 100%;filter:drop-shadow(0 1px 1px rgb(41 73 104 / .14))}
.what-word{--F:min(19vw,40svh);position:absolute;z-index:1;border-radius:.3em;border-top-right-radius:0;background:color-mix(in srgb,var(--sky) calc(var(--bub,1)*100%),transparent);box-shadow:0 .012em .025em rgb(41 73 104 / calc(var(--bub,1)*.22)),0 .1em .28em -.12em rgb(41 73 104 / calc(var(--bub,1)*.4));left:50%;top:50%;translate:-50% -50%;width:max-content;padding:.14em .2em .1em;text-align:center;font:800 var(--F)/.8 var(--big);letter-spacing:-.045em;white-space:nowrap;margin:0;perspective:900px}
/* WHAT?!'s bubble and tail fade as the letters burst on scroll (--bub, set by site.js). */
.what-word:after{content:"";position:absolute;z-index:-1;top:0;right:calc(-.13em + 1px);width:.13em;height:.21em;background:var(--sky);opacity:var(--bub,1);-webkit-mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 8 13'%3E%3Cpath d='M0 0h5.2c1.9 0 2.5 1.3 1.3 2.9L0 11.6z'/%3E%3C/svg%3E") no-repeat 0 0/100% 100%;mask:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' viewBox='0 0 8 13'%3E%3Cpath d='M0 0h5.2c1.9 0 2.5 1.3 1.3 2.9L0 11.6z'/%3E%3C/svg%3E") no-repeat 0 0/100% 100%}
.what-word .ltr{transform-style:preserve-3d}
.bang,.dot,.what-word .ltr{position:relative}
.anchor-w{left:50%;bottom:86%;width:10px;height:.42em}.anchor-t{left:50%;bottom:92%;width:10px;height:.42em}
.say{position:fixed;left:0;top:0;z-index:21;max-width:220px;padding:9px 15px;border-radius:18px 18px 18px 5px;background:var(--ink);color:var(--page);font:800 15px/1.25 var(--big);pointer-events:none;opacity:0;scale:.6;transform-origin:0 100%;transition:opacity .2s,scale .35s var(--spring)}.say.on{opacity:1;scale:1}
.rm .say{display:none}
.anchor-bang{left:92%;bottom:.02em;width:.34em;height:.36em}
.anchor-mid{left:50%;top:40%;height:24svh;width:10px}
.scroll-hint{position:absolute;left:0;right:0;bottom:30px;display:flex;flex-direction:column;align-items:center;gap:12px;font-size:13px;font-weight:500;color:var(--muted)}
.scroll-hint i{width:1.5px;height:44px;background:linear-gradient(var(--ink),transparent);animation:hint 2s var(--ease) infinite;transform-origin:top}
@keyframes hint{0%{transform:scaleY(0)}50%{transform:scaleY(1)}100%{transform:scaleY(1);opacity:0}}

/* ACT 3 */
.scene-stuff{height:460svh}
.scene-stuff .stage{display:grid;grid-template-columns:1.1fr 1fr;align-items:center;background:var(--page);transition:color .3s}
.stuff-words{position:relative;height:100%;padding-left:max(40px,6vw)}
.stuff-count{position:absolute;top:18svh;left:max(40px,6vw);font:600 13px/1 var(--font-text);letter-spacing:.14em;opacity:.55}.stuff-count span{opacity:1}
.stuff-list{list-style:none;margin:0;padding:0}

.stuff-list li{position:absolute;top:50%;left:max(40px,6vw);right:2vw;translate:0 -50%;opacity:0}
.stuff-list h2,.stuff-yeah b{color:inherit}
.stuff-list h2{font:800 clamp(56px,7.4vw,130px)/.92 var(--big);letter-spacing:-.05em;overflow-wrap:break-word;text-wrap:balance}
.stuff-list p{margin-top:24px;font-size:clamp(17px,1.6vw,22px);line-height:1.5;max-width:26ch;opacity:.7}
.stuff-yeah{position:absolute;top:50%;left:max(40px,6vw);translate:0 -50%;font:800 clamp(56px,8.6vw,150px)/.95 var(--big);letter-spacing:-.05em;opacity:0}
.stuff-yeah span{display:block;opacity:.45}.stuff-yeah b{display:block;font-weight:800}
.stuff-floor{position:relative;height:100%}
.anchor-stuff{left:50%;bottom:30svh;height:clamp(200px,40svh,400px);width:10px}
.floor-line{position:absolute;left:4%;right:12%;bottom:calc(30svh - 3px);height:3px;background:repeating-linear-gradient(90deg,currentColor 0 26px,transparent 26px 44px);background-position-x:var(--walk,0);opacity:.18}
.stuff-sky{position:absolute;inset:0;pointer-events:none;opacity:var(--night,0)}
.moon{position:absolute;top:16svh;right:14vw;width:74px;height:74px;border-radius:50%;box-shadow:-16px 10px 0 0 var(--butter);translate:16px 0}
.star{position:absolute;width:5px;height:5px;border-radius:50%;background:var(--page);animation:twinkle 3s ease-in-out infinite}.s1{top:24svh;right:34vw}.s2{top:12svh;right:24vw;animation-delay:1s}.s3{top:36svh;right:8vw;animation-delay:2s}
@keyframes twinkle{50%{opacity:.25}}

/* ACT 4 */
.scene-compound{height:400svh}
.scene-compound .stage{display:grid;place-items:center}
.compound-lead{position:absolute;top:50%;left:0;right:0;translate:0 -50%;text-align:center;font:700 clamp(30px,4.4vw,64px)/1.1 var(--big);letter-spacing:-.03em}
.compound-title{position:absolute;top:13svh;left:0;right:0;text-align:center;font:800 clamp(42px,7.6vw,128px)/.9 var(--big);letter-spacing:-.05em;opacity:0}
.compound-title em{font-style:normal;background:linear-gradient(transparent 62%,var(--butter) 62% 90%,transparent 90%)}
.compound-art{position:absolute;left:50%;top:55%;translate:-50% -50%;width:min(92vw,1100px);height:min(50svh,520px)}
.compound-art canvas{width:100%;height:100%;display:block}
.anchor-compound{left:50%;bottom:4%;height:88%;width:10px}
.compound-meta{position:absolute;left:0;right:0;margin-inline:auto;bottom:max(84px,9svh);opacity:0}
.compound-meta{padding:16px 20px 18px;border-radius:22px;background:var(--card);box-shadow:0 22px 50px -30px rgb(41 73 104 / .55),0 0 0 1px var(--line);width:min(380px,calc(100vw - 48px))}
.day-count{font:800 clamp(28px,3vw,40px)/1 var(--big);letter-spacing:-.03em;font-variant-numeric:tabular-nums}.day-count span{font-size:.5em;color:var(--muted);letter-spacing:0}
.day-note{margin-top:8px;font:800 clamp(18px,1.7vw,23px)/1.25 var(--big);letter-spacing:-.015em;color:var(--ink)}
.day-note.bump{animation:bump .55s var(--spring)}
@keyframes bump{from{opacity:0;translate:0 10px;scale:.96}}
.year-bar{display:block;height:6px;margin-top:14px;border-radius:6px;background:var(--line);overflow:hidden}.year-bar b{display:block;height:100%;background:var(--butter);transform-origin:0 0;transform:scaleX(0)}
.compound-end{position:absolute;left:0;right:0;bottom:max(84px,9svh);padding-inline:24px;text-align:center;font:600 clamp(20px,2vw,28px)/1.35 var(--big);opacity:0}.compound-end b{font-weight:800}

/* ACT 5: the picker */
.pick{position:relative;min-height:100vh;min-height:100svh;padding:15svh 24px 12svh;text-align:center;overflow:hidden;background:radial-gradient(60% 50% at 50% 55%,var(--warm),var(--page) 70%)}
.pick-title{font:800 clamp(52px,10vw,170px)/.88 var(--big);letter-spacing:-.055em}
.pick-sub{margin:26px auto 0;max-width:30ch;font:500 clamp(18px,1.8vw,24px)/1.4 var(--big);color:var(--muted)}
.pills{display:flex;flex-wrap:wrap;justify-content:center;gap:clamp(12px,1.6vw,22px);max-width:1100px;margin:7svh auto 0}
.pill{--r:0deg;--tx:0px;--ty:0px;position:relative;border:0;background:none;padding:0;animation:bob 5s ease-in-out infinite;animation-delay:calc(var(--n,0)*-.8s)}
.pill span{display:block;padding:.42em .95em .5em;border-radius:999px;background:var(--card);box-shadow:inset 0 0 0 2px var(--ink),0 10px 0 -2px color-mix(in srgb,var(--ink) 14%,transparent),0 22px 40px -18px color-mix(in srgb,var(--ink) 40%,transparent);font:700 clamp(24px,3.4vw,52px)/1 var(--big);letter-spacing:-.035em;transform:translate(var(--tx),var(--ty)) rotate(var(--r));transition:transform .45s var(--spring),background .25s,box-shadow .25s,color .25s}
.pill:nth-child(1){--r:-4deg;--n:0}.pill:nth-child(2){--r:3deg;--n:1}.pill:nth-child(3){--r:-2deg;--n:2}.pill:nth-child(4){--r:5deg;--n:3}.pill:nth-child(5){--r:-3deg;--n:4}.pill:nth-child(6){--r:2deg;--n:5}
.pill:hover span{background:var(--butter);transform:translate(var(--tx),calc(var(--ty) - 6px)) rotate(0deg) scale(1.04)}
.pill:active span{transform:translate(var(--tx),var(--ty)) scale(.94);box-shadow:inset 0 0 0 2px var(--ink),0 3px 0 -2px color-mix(in srgb,var(--ink) 14%,transparent)}
.pill[aria-pressed=true] span{background:var(--ink);color:var(--page)}
@keyframes bob{50%{translate:0 -7px}}
.pick[data-state=result] .pill span{font-size:clamp(15px,1.4vw,19px);box-shadow:inset 0 0 0 1.5px var(--ink);--r:0deg}
.pick[data-state=result] .pill{animation:none}
.pick[data-state=result] .pick-title{font-size:clamp(22px,2.4vw,32px);letter-spacing:-.02em}
.pick[data-state=result] .pick-sub{display:none}
.pick[data-state=result] .pills{margin-top:22px;gap:8px}
.pick-title,.pills{transition:margin .5s var(--ease)}
.pick-title{position:relative;display:inline-block}
.anchor-pickt{left:100%;bottom:.02em;height:.72em;width:.5em}
.web{display:none}
.pick[data-state=result] .web{display:block}
.web-yep{margin-top:5svh;font:800 clamp(40px,6.4vw,104px)/.95 var(--big);letter-spacing:-.05em;animation:rise .7s var(--ease) both}
.web-but{margin-top:14px;font:500 clamp(18px,2vw,28px)/1.35 var(--big);color:var(--muted);animation:rise .7s .5s var(--ease) both}
.web-dose{color:var(--ink);font-weight:700}
@keyframes rise{from{opacity:0;translate:0 24px}}
.web-map{position:relative;max-width:1080px;height:clamp(420px,56svh,540px);margin:10px auto 0}
.web-lines{position:absolute;inset:0;width:100%;height:100%;overflow:visible}
.web-lines path{fill:none;stroke:var(--ink);stroke-width:1.5;stroke-dasharray:4 7;opacity:.4}
.web-lines circle{fill:var(--butter);stroke:var(--ink);stroke-width:1.5}
.web-core{position:absolute;left:50%;top:50%;translate:-50% -50%;width:260px;height:260px;border-radius:50%;background:radial-gradient(circle,var(--butter) 0,color-mix(in srgb,var(--butter) 40%,transparent) 45%,transparent 70%);animation:pulse 3.2s ease-in-out infinite}
@keyframes pulse{50%{scale:1.06}}
.anchor-core{left:50%;bottom:34%;height:52%;width:10px}
.web-core-label{position:absolute;left:50%;bottom:10%;translate:-50% 0;white-space:nowrap;padding:8px 16px;border-radius:999px;background:var(--ink);color:var(--page);font:700 15px/1 var(--big);letter-spacing:.06em;text-transform:uppercase}
.web-nodes{list-style:none;margin:0;padding:0}
.web-nodes li{position:absolute;width:250px;text-align:left;display:grid;grid-template-columns:64px 1fr;gap:4px 14px;align-items:center;opacity:0;scale:.6;transition:opacity .6s var(--ease),scale .8s var(--spring)}
.web-nodes li.on{opacity:1;scale:1}
.web-nodes img{grid-row:span 2;width:64px;height:64px;object-fit:contain;padding:8px;border-radius:50%;background:var(--card);box-shadow:inset 0 0 0 1.5px var(--ink),0 16px 30px -14px color-mix(in srgb,var(--ink) 50%,transparent)}
.web-nodes b{font:800 22px/1.05 var(--big);letter-spacing:-.02em}
.web-nodes span{font-size:14px;line-height:1.45;color:var(--muted)}
.web-nodes li:nth-child(1){left:4%;top:6%}.web-nodes li:nth-child(2){right:4%;top:6%}.web-nodes li:nth-child(3){left:0;bottom:8%}.web-nodes li:nth-child(4){right:0;bottom:8%}
.web-end{margin-top:2svh;display:flex;flex-direction:column;align-items:center;gap:10px}
.web-end>*{opacity:0;translate:0 20px;transition:opacity .7s var(--ease),translate .7s var(--ease)}
.web-end.on>*{opacity:1;translate:0 0}
.web-end.on .fine{transition-delay:1.1s}.web-end.on .to-product{transition-delay:1.8s}.web-end.on .again{transition-delay:2.2s}
.still{font:600 clamp(22px,2.4vw,32px)/1.2 var(--big);color:var(--muted)}
.fine{font:800 clamp(64px,11vw,190px)/.9 var(--big);letter-spacing:-.06em;margin-bottom:24px}
.again{margin-top:8px;color:var(--muted)}

/* The circle that carries you from the joke into the product. */
.wipe{position:fixed;z-index:40;width:40px;height:40px;margin:-20px 0 0 -20px;border-radius:50%;background:var(--butter);pointer-events:none;transition:transform .7s cubic-bezier(.7,0,.3,1),opacity .5s}

/* ACT 6–7: the product */
.scene-product{height:140svh}
.scene-product .stage{display:grid;grid-template-columns:1fr 1fr;align-items:center;gap:4vw;padding:76px max(40px,6vw) 20px;background:linear-gradient(var(--sky),var(--page))}
.product-title{font:800 clamp(44px,5.8vw,96px)/.92 var(--big);letter-spacing:-.05em}
.product-kicker{margin-top:14px;font:700 clamp(18px,1.6vw,24px)/1.3 var(--big);letter-spacing:-.01em;color:var(--muted)}
.product-intro{margin-top:24px;max-width:30ch;font:600 clamp(19px,1.75vw,27px)/1.4 var(--big);letter-spacing:-.015em;color:var(--ink)}
.product-intro em{font-style:normal;background:linear-gradient(transparent 60%,var(--butter) 60% 92%,transparent 92%);-webkit-box-decoration-break:clone;box-decoration-break:clone}
/* The steps are cards that never change size, so nothing moves when the carousel turns
   over: the open one is lifted and outlined, and a bar along its foot is the timer. */
.steps{list-style:none;margin:30px 0 0;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:12px;max-width:580px}
.steps li{position:relative;overflow:hidden;padding:16px 18px 18px;border-radius:18px;background:color-mix(in srgb,var(--card) 55%,transparent);box-shadow:0 0 0 1px var(--line);opacity:.6;cursor:pointer;outline:none;transition:opacity .3s,background .3s,box-shadow .3s}
.steps li:not(.on):hover{opacity:.85}
.steps li.on{opacity:1;background:var(--card);box-shadow:0 0 0 2px var(--ink),0 18px 40px -24px rgb(41 73 104 / .6)}
.steps li:focus-visible{box-shadow:0 0 0 2px var(--ink),0 0 0 5px var(--butter)}
.steps li:after{content:"";position:absolute;left:0;bottom:0;height:4px;width:calc(var(--run,0)*100%);background:var(--butter);opacity:0;transition:opacity .3s}
.steps li.on:after{opacity:1}
.steps b{display:block;font:700 clamp(17px,1.35vw,21px)/1.25 var(--big);letter-spacing:-.02em}
.steps span{display:block;margin-top:6px;font-size:clamp(14px,1.05vw,15.5px);line-height:1.5;color:var(--ink)}
.step-meta{display:none}
/* Shorter laptop screens: tighten the left column so the title clears the header. */
@media(min-width:821px) and (max-height:860px){.product-title{font-size:clamp(40px,4.8vw,76px)}.product-kicker{margin-top:10px}.product-intro{margin-top:14px;font-size:clamp(17px,1.5vw,22px)}.steps{margin-top:20px;gap:10px}.steps li{padding:12px 15px 14px}.steps span{font-size:13.5px;line-height:1.45}}
.product-visual{position:relative;height:100%;min-height:0;display:grid;place-items:center;perspective:1400px}
.phone{position:absolute;left:50%;top:50%;margin:-310px 0 0 -150px;width:300px;height:620px;border-radius:48px;background:#1d2f42;padding:11px;box-shadow:0 1px 0 2px #3c5670 inset,0 50px 80px -30px rgb(41 73 104 / .55),0 30px 30px -30px rgb(41 73 104 / .5);transform-style:preserve-3d;will-change:transform}
.phone-screen{position:relative;height:100%;border-radius:38px;overflow:hidden;background:var(--page)}
.phone-bar{display:flex;justify-content:space-between;align-items:center;padding:14px 26px 0;font-size:12px;font-weight:700}.phone-bar i{width:74px;height:22px;border-radius:12px;background:#1d2f42;position:absolute;left:50%;top:9px;translate:-50% 0}
.screens{position:absolute;inset:46px 0 0;display:flex;width:400%;transform:translateX(calc(var(--screen,0)*-25%));transition:transform .75s var(--ease)}
.scr{width:25%;padding:12px 18px;display:flex;flex-direction:column;gap:10px}
.scr-eyebrow{font-size:10px;font-weight:700;text-transform:uppercase;letter-spacing:.12em;color:var(--muted)}
.home-h{font:800 15px/1.2 var(--big);letter-spacing:-.01em;margin-top:4px}
.band{position:relative;overflow:hidden;min-height:250px;display:flex;flex-direction:column;gap:5px;padding:16px 14px 10px;border-radius:22px;background:linear-gradient(160deg,#FFF3D1 0%,#FDF8EC 55%,#EAF2F7 100%);box-shadow:0 20px 40px -32px rgb(41 73 104 / .5)}
.band-sm{min-height:0;padding-bottom:16px}
.band-kicker{font-size:9px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
.band-head{max-width:62%;font:800 21px/1.08 var(--big);letter-spacing:-.03em}
.band-sm .band-head{max-width:none;font-size:19px}
.band-sub{max-width:58%;font-size:11.5px;line-height:1.4;color:var(--muted)}
.band-b{position:absolute;right:-8px;top:64px;width:92px;rotate:-8deg}
.callpill,.callbar{display:grid;grid-template-columns:auto 1fr auto;align-items:center;gap:9px;padding:6px 6px 6px 7px;border-radius:999px;background:var(--ink);color:var(--page);box-shadow:0 14px 26px -14px rgb(24 48 71 / .7)}
.callpill{margin-top:auto}
.face{position:relative;display:grid;place-items:center;width:34px;height:34px;border-radius:50%;background:var(--warm)}.face svg{width:22px;height:auto}
.cp-text b,.cb-who b{display:block;font:800 13px/1.1 var(--big)}.cp-text small,.cb-who small{display:flex;align-items:center;gap:6px;font-size:10px;opacity:.7}
.cp-go,.cb{display:grid;place-items:center;width:32px;height:32px;border-radius:50%;background:rgb(255 251 242 / .12)}.cp-go svg,.cb svg{width:15px;height:15px}.cp-go{color:#7DD39A}
.cb-btns{display:flex;gap:6px}.cb.end{background:#C8503F}.cb.answer{background:#3E9B57;animation:pulse 1.4s ease-in-out infinite}
.bars{display:inline-flex;align-items:center;gap:2px;height:12px}.bars i{width:2.5px;height:4px;border-radius:2px;background:var(--butter);animation:bar .9s ease-in-out infinite alternate}.bars i:nth-child(2){animation-delay:-.3s}.bars i:nth-child(3){animation-delay:-.6s}.bars i:nth-child(4){animation-delay:-.15s}.bars i:nth-child(5){animation-delay:-.45s}
@keyframes bar{to{height:12px}}
.visit{display:grid;grid-template-columns:38px 1fr;gap:10px;align-items:center;padding:10px;border-radius:14px;background:var(--card);box-shadow:0 0 0 1px var(--line)}
.visit div{min-width:0}.visit div b{display:block;font-size:12.5px}.visit div span{display:block;font-size:10.5px;color:var(--muted)}
.cal{display:flex;flex-direction:column;align-items:center;border-radius:8px;box-shadow:inset 0 0 0 1px var(--line);font:700 17px/1.4 var(--big);overflow:hidden}.cal small{width:100%;text-align:center;font-size:7.5px;letter-spacing:.1em;background:var(--sky)}
.cal.done{height:38px;justify-content:center;background:var(--sage);color:var(--sage-ink);box-shadow:none;font-size:15px}
.scr-call{align-items:center;text-align:center;background:linear-gradient(170deg,#FFF3D1,#FDF8EC 50%,#EAF2F7)}
.scr-call .scr-eyebrow{margin-top:6px}
.call-face{position:relative;display:grid;place-items:center;width:132px;height:132px;margin:30px 0 16px;border-radius:50%;background:var(--card);box-shadow:0 20px 40px -20px rgb(41 73 104 / .5)}
.call-face>svg{width:78px;height:auto}
.ring{position:absolute;inset:0;border-radius:50%;border:2px solid var(--butter);animation:ripple 2.2s var(--ease) infinite}.ring+.ring{animation-delay:1.1s}
@keyframes ripple{from{scale:1;opacity:.9}to{scale:1.45;opacity:0}}
.talking .mouth{transform-box:fill-box;transform-origin:50% 0;animation:talk .32s ease-in-out infinite alternate}
@keyframes talk{from{transform:scaleY(.35)}to{transform:scaleY(1.15)}}
.caption{font-size:13.5px;line-height:1.45;padding:0 6px}.caption b{display:block;margin-bottom:3px;font-size:9px;letter-spacing:.12em;text-transform:uppercase;color:var(--muted)}
.scr-call .callbar{align-self:stretch;margin:auto 0 22px;text-align:left}
.trend{display:grid;grid-template-columns:36px 1fr auto;gap:10px;align-items:center;padding:10px;border-radius:14px;background:var(--card);box-shadow:0 0 0 1px var(--line)}
.trend img{width:36px;height:36px;object-fit:contain;padding:4px;border-radius:10px;background:var(--warm)}
.trend b{display:block;font-size:12.5px}.trend span{display:block;font-size:10.5px;color:var(--muted)}.trend span+span{color:var(--ink);font-weight:600}
.trend em{font-style:normal;font-size:9.5px;font-weight:700;padding:4px 8px;border-radius:999px}.trend .ok{background:var(--sage);color:var(--sage-ink)}.trend .look{background:var(--attention);color:var(--attention-ink)}
.scr-keep .callbar{margin:auto 0 22px}
.scr-foot{margin:auto 0 30px;text-align:center;font:800 16px/1.3 var(--big)}.scr-foot span{font:500 10.5px/1.5 var(--font-text);color:var(--muted)}
.topics{display:flex;flex-wrap:wrap;justify-content:center;gap:5px;margin-top:4px}.topics span{font-size:10px;font-weight:700;padding:4px 8px;border-radius:999px}.t-look{background:var(--attention);color:var(--attention-ink)}.t-ok{background:var(--sage);color:var(--sage-ink)}
.week{display:flex;justify-content:space-between}.week span{display:grid;place-items:center;width:26px;height:26px;border-radius:50%;font-size:10px;font-weight:700;box-shadow:inset 0 0 0 1.5px var(--line)}.week .on{background:var(--butter);box-shadow:none}.week .now{box-shadow:inset 0 0 0 2px var(--ink)}
.note{display:grid;grid-template-columns:26px 1fr;gap:8px;align-items:start;padding:10px;border-radius:14px;background:linear-gradient(160deg,#FFF3D1,#FDF8EC)}.note img{width:26px}.note p{font-size:11.5px;line-height:1.4}.incoming .face .ring{inset:-2px}
.todo{display:grid;grid-template-columns:26px 1fr 30px;gap:10px;align-items:center;padding:12px 10px;border-radius:14px;background:var(--card);box-shadow:0 0 0 1px var(--line);font-size:13.5px;font-weight:500}
.todo i{display:grid;place-items:center;width:24px;height:24px;border-radius:50%;box-shadow:inset 0 0 0 1.5px var(--line);font-style:normal;font-size:12px;color:transparent;transition:background .3s,color .3s}
.todo img{width:30px;height:30px;object-fit:contain;padding:3px;border-radius:50%;background:var(--warm)}
.todo.done i,.phone.ticked .todo.tick i{background:var(--sage);color:var(--sage-ink);box-shadow:none}
.todo.done span,.phone.ticked .todo.tick span{color:var(--muted);text-decoration:line-through}
.anchor-phone{left:calc(50% - min(150px,32vw) - 78px);bottom:calc(50% - min(310px,66vw) + 10px);height:150px;width:10px}
.anchor-phone-r{left:calc(50% + min(150px,32vw) + 44px);height:100px}
.illustrative{position:absolute;bottom:22px;right:max(40px,6vw);font-size:11px;color:var(--muted)}

/* Companion */
.companion{padding:18svh 0;background:var(--page)}
.companion-grid{display:grid;grid-template-columns:1fr 1fr;gap:6vw;align-items:center}
.companion h2{font:800 clamp(38px,4.3vw,68px)/.95 var(--big);letter-spacing:-.045em}
.companion-copy p{margin-top:20px;max-width:38ch;font-size:clamp(16px,1.4vw,20px);line-height:1.6;color:var(--muted)}

.callcard{position:relative;display:flex;flex-direction:column;justify-content:flex-end;gap:18px;min-height:520px;padding:22px;border-radius:32px;background:linear-gradient(160deg,#FFF3D1 0%,#FDF8EC 55%,#EAF2F7 100%);box-shadow:0 40px 80px -50px rgb(41 73 104 / .6)}
.anchor-chat{left:50%;top:36px;height:clamp(96px,13svh,130px);width:10px}
.captions{position:relative;min-height:112px;text-align:center}
.cap{position:absolute;inset:0 0 auto;opacity:0;translate:0 12px;transition:opacity .5s var(--ease),translate .6s var(--ease);font:700 clamp(19px,1.8vw,24px)/1.3 var(--big);letter-spacing:-.02em;padding-inline:4%}
.cap b{display:block;margin-bottom:6px;font:700 11px/1 var(--font-text);letter-spacing:.14em;text-transform:uppercase;color:var(--muted)}
.cap[data-who=you]{color:var(--muted)}
.cap.on{opacity:1;translate:0 0}
.callcard .callbar{grid-template-columns:auto 1fr auto auto;padding:8px 8px 8px 10px}
.callcard .face{width:46px;height:46px}.callcard .face svg{width:30px}
.callcard .cb-who b{font-size:17px}.callcard .cb-who small{font-size:12.5px}
.callcard .cb{width:46px;height:46px}.callcard .cb svg{width:20px;height:20px}
.cb-topic{font-size:12px;font-weight:600;padding:3px 10px;border-radius:999px;background:rgb(255 251 242 / .14)}
.works-life{margin:9svh auto 0;font:800 clamp(22px,2.4vw,34px)/1.2 var(--big);letter-spacing:-.02em}.works-life span{color:var(--butter)}

/* BORING WORKS */
.works{padding:16svh 0 12svh;text-align:center;overflow:hidden;background:var(--ink);color:var(--page)}
.works-title{color:inherit;font:800 min(17vw,300px)/.84 var(--big);letter-spacing:-.06em;white-space:nowrap}
.works-title>span{display:block;will-change:transform}.works-title .w1{color:var(--butter)}
.works-dot{position:relative;font-weight:800}
.anchor-works{left:50%;bottom:.1em;width:.2em;height:.28em;translate:-50% 0}
.nopes{list-style:none;padding:0;margin:12svh 0 0;display:grid;gap:10px}
.nopes li{font:700 clamp(24px,3vw,44px)/1.25 var(--big);letter-spacing:-.03em;opacity:.8}
.nopes s{text-decoration:none;background:linear-gradient(var(--butter),var(--butter)) no-repeat 0 55%/0% 4px;transition:background-size .8s var(--ease)}
.nopes li.on s{background-size:100% 4px}
.works-just{margin:8svh auto 0;max-width:20ch;font:800 clamp(30px,4vw,60px)/1.05 var(--big);letter-spacing:-.04em}
.facts{list-style:none;margin-top:12svh;display:grid;grid-template-columns:repeat(4,1fr);gap:30px;text-align:left}
.facts li{border-top:1px solid rgb(255 251 242 / .25);padding-top:18px}
.facts b{display:block;font:800 clamp(30px,3vw,44px)/1 var(--big);letter-spacing:-.03em;color:var(--butter)}
.facts span{display:block;margin-top:8px;font-size:15px;line-height:1.5;opacity:.75}

/* Questions */
.section{padding-block:120px}
.faq-grid{display:grid;grid-template-columns:1fr 1.3fr;gap:80px}
.faq-grid h2{font:800 clamp(36px,4vw,60px)/.98 var(--big);letter-spacing:-.04em}
.faq-head{position:relative}.anchor-faq{left:30%;top:calc(100% + 170px);height:140px;width:10px}
.faq-list details{border-bottom:1px solid var(--line);padding-block:14px}
.faq-list summary{font-size:18px;font-weight:600;list-style:none;cursor:pointer;position:relative;padding:8px 40px 8px 0;min-height:48px}
.faq-list summary::-webkit-details-marker{display:none}
.faq-list summary:after{content:"+";position:absolute;right:4px;top:4px;font-size:26px;font-weight:400;transition:rotate .3s var(--spring)}
.faq-list details[open] summary:after{rotate:45deg}
.faq-list details p{font-size:16px;line-height:1.75;color:var(--muted);padding:6px 24px 8px 0}

/* Final */
.final{padding:18svh 24px 14svh;text-align:center;background:radial-gradient(70% 60% at 50% 30%,var(--warm),var(--page) 70%)}
.final-gotta{margin-top:24px;font:500 clamp(20px,2.2vw,30px)/1.3 var(--big);color:var(--muted)}
.final-title{position:relative;display:inline-block;margin-top:0;font:800 clamp(48px,8vw,140px)/.9 var(--big);letter-spacing:-.055em}
.anchor-final{right:-.35em;top:0;height:.9em;width:10px;translate:100% -30%}
.contact-form{max-width:520px;margin:9svh auto 0;text-align:left;background:var(--card);padding:34px;border-radius:32px;box-shadow:0 40px 80px -40px rgb(41 73 104 / .4),0 0 0 1px var(--line)}
.contact-form h3{font:800 30px/1 var(--big);letter-spacing:-.03em}
.form-note{font-size:13px;color:var(--muted);margin:12px 0 24px;line-height:1.6}
.field{display:flex;flex-direction:column;gap:6px;margin-bottom:18px;min-width:0}
.field label{font-size:13px;font-weight:600}
.field input,.field select{min-height:50px;width:100%;min-width:0;border:1px solid var(--boring-color-border-control);background:var(--card);color:var(--ink);border-radius:14px;padding:10px 14px;font-size:16px}
.field input::placeholder{color:var(--muted);opacity:1}
.field input:focus,.field select:focus{outline:3px solid var(--ink);outline-offset:2px}
.field input[aria-invalid=true]{border-color:var(--boring-color-status-error-foreground)}
.field label .optional{font-weight:400;color:var(--muted);margin-left:4px}
.field-error{font-size:12px;color:var(--boring-color-status-error-foreground)}
.phone-row{display:grid;grid-template-columns:minmax(0,6.4rem) minmax(0,1fr);gap:10px}.phone-row select{padding-inline:10px}
.contact-form .button{width:100%;margin-top:6px}
.form-status{font-size:14px;line-height:1.6;margin-top:14px}.form-status:empty{display:none}
.see-how{margin-top:10px;color:var(--muted)}
.honeypot{position:absolute;left:-9999px;width:1px;height:1px;overflow:hidden}

.site-footer{display:flex;align-items:center;gap:30px;padding-block:34px;border-top:1px solid var(--line)}
.site-footer p{font-size:14px;color:var(--muted)}
.site-footer nav{margin-left:auto;display:flex;gap:22px}.site-footer nav a{font-size:14px;text-decoration:none}.site-footer nav a:hover{text-decoration:underline}
.copy{font-size:12px;color:var(--muted)}

/* Phones get their own composition, not a shrunk desktop. */
@media(max-width:820px){
.wrap{padding-inline:22px}
.nav-wrap{padding:12px 16px}
body:not(.is-night) .site-header{background:linear-gradient(color-mix(in srgb,var(--page) 94%,transparent) 60%,transparent)}.nav-link{display:none}.site-header nav{padding:4px;gap:14px}.sound{margin:0 -8px 0 0}
.wordmark{font-size:24px}.wordmark img{width:26px;height:auto}
.what-word{--F:min(19.5vw,36svh)}
.anchor-bang{left:-5%;bottom:92%;height:.5em}
.anchor-pickt{left:50%;bottom:100%;height:110px;width:10px}.anchor-faq{display:none}
.quote{bottom:calc(50% + min(19.5vw,36svh)*.57 + 26px);padding-inline:26px;font-size:clamp(18px,5.2vw,23px)}.quote span{max-width:none;margin-right:6vw;padding:.5em 1em .55em}
.scene-stuff .stage{grid-template-columns:1fr;grid-template-rows:1fr 1fr}
.stuff-words{padding-left:24px}
.stuff-count{top:14svh;left:24px}
.stuff-list li,.stuff-yeah{left:24px;top:auto;bottom:4svh;translate:0 0}
.stuff-list h2,.stuff-yeah{font-size:clamp(40px,11.5vw,76px)}
.stuff-list li{right:24px}
.stuff-list p{margin-top:14px;font-size:16px}
.anchor-stuff{bottom:14svh;height:30svh}
.floor-line{bottom:calc(14svh - 3px);left:10%;right:10%}
.moon{top:12svh;right:14vw;width:52px;height:52px}
.compound-title{top:12svh;padding-inline:20px}
.compound-art{top:50%;height:42svh}
.compound-meta{left:0;right:0;margin-inline:auto;bottom:84px}
.compound-end{bottom:96px;font-size:19px}
.pick{padding-top:13svh}
.pills{gap:14px 10px;margin-top:5svh}
.pill span{font-size:26px;white-space:nowrap}
.pick[data-state=result] .pills{flex-wrap:nowrap;justify-content:flex-start;overflow-x:auto;scroll-snap-type:x mandatory;margin-inline:-24px;padding:10px 24px 16px;scrollbar-width:none}
.pills::-webkit-scrollbar{display:none}
.pick[data-state=result] .pill{flex:none;scroll-snap-align:center}
.web-map{height:auto;display:grid;gap:18px;padding-top:280px}
.web-core{top:130px;width:230px;height:230px}
.web-nodes{display:grid;gap:22px;padding:0 4px}
.web-nodes li{position:relative;inset:auto!important;width:auto}
/* Phones: title, then the phone, then the steps as a row of cards you can swipe. */
.scene-product .stage{grid-template-columns:minmax(0,1fr);grid-template-rows:auto minmax(0,1fr) auto;gap:0;padding:calc(64px + 3svh) 22px 20px}
.product-copy{display:contents}
.product-head{grid-row:1}
.product-title{font-size:clamp(34px,10vw,52px)}
.product-kicker{margin-top:8px;font-size:17px}
.product-intro{display:none}
.product-visual{grid-row:2}
.step-card{grid-row:3;min-width:0;display:flex;flex-direction:column-reverse;gap:12px;margin-top:6px}
.step-meta{display:flex;align-items:center;gap:12px;padding-inline:2px}
.step-n{font:800 12px/1 var(--big);letter-spacing:.08em;color:var(--muted);font-variant-numeric:tabular-nums}
.step-bar{flex:1;display:grid;grid-template-columns:repeat(4,1fr);gap:4px}
.step-bar b{height:4px;border-radius:4px;background:linear-gradient(90deg,var(--butter) calc(var(--run,0)*100%),var(--line) 0)}
.steps{display:flex;gap:10px;margin:0 -22px;padding:4px 22px 14px;max-width:none;overflow-x:auto;scroll-snap-type:x mandatory;scroll-padding-inline:22px;scrollbar-width:none;overscroll-behavior-x:contain}
.steps::-webkit-scrollbar{display:none}.steps:before,.steps:after{display:none}
.steps li{flex:0 0 82%;scroll-snap-align:start;padding:14px 16px 16px;border-radius:20px;background:var(--card);box-shadow:0 14px 30px -22px rgb(41 73 104 / .55),0 0 0 1px var(--line);opacity:.55;transition:opacity .35s var(--ease)}
.steps li:before,.steps li:after{display:none}.steps li.on,.steps li.past{opacity:.55}.steps li.on{opacity:1;box-shadow:0 18px 40px -24px rgb(41 73 104 / .6),0 0 0 1.5px var(--ink)}
.steps b{font-size:19px}.steps span,.steps li span{max-height:none;margin-top:5px;font-size:15px;line-height:1.45}


.web-lines{display:none}
.anchor-phone{left:9%;bottom:4%;height:88px}
.illustrative{right:0;bottom:auto;top:4px}
.companion{padding:12svh 0}
.companion-grid{grid-template-columns:1fr;gap:40px}
.callcard{min-height:470px;padding:14px;border-radius:26px}.callcard .cb-topic{display:none}.callcard .callbar{grid-template-columns:auto 1fr auto}
.works-title{font-size:20vw}
.facts{grid-template-columns:1fr 1fr;gap:26px}
.faq-grid{grid-template-columns:1fr;gap:30px}.section{padding-block:80px}
.contact-form{padding:24px 20px;border-radius:26px}
.site-footer{flex-wrap:wrap;gap:14px 24px}.site-footer nav{margin:0;width:100%;flex-wrap:wrap;gap:14px 20px}
}

/* With reduced motion the scenes stop pinning and simply read top to bottom. */
.rm .scene{height:auto!important}
.rm .stage{position:relative;height:auto;min-height:100svh;padding-block:14svh}
.rm .scene-what .stage{display:flex;flex-direction:column;align-items:center;justify-content:center;gap:4svh}
.rm .quote,.rm .what-word{position:static;translate:none;opacity:1}.rm .what-word{margin:24px auto}
.rm .scroll-hint i{animation:none}
.rm .scene-stuff .stage{display:block;padding-inline:max(24px,6vw)}
.rm .stuff-words{padding:0;height:auto}.rm .stuff-count,.rm .stuff-floor,.rm .stuff-sky{display:none}
.rm .stuff-list li,.rm .stuff-yeah{position:static;translate:none;opacity:1;margin-bottom:6svh}
.rm .compound-lead,.rm .compound-title,.rm .compound-meta,.rm .compound-end{position:static;translate:none;opacity:1;text-align:center;margin:0 auto 3svh}
.rm .compound-art{position:relative;left:auto;top:auto;translate:none;margin:0 auto 4svh}
.rm .scene-compound .stage{display:flex;flex-direction:column;align-items:center}
.rm .scene-product .stage{display:grid}
.rm .steps li{opacity:1}.rm .steps span{max-height:none}
.rm .cap:first-of-type,.rm .web-nodes li,.rm .web-end>*{opacity:1;translate:none;scale:1;filter:none;transition:none}
.rm .pill{animation:none}.rm .web-yep,.rm .web-but{animation:none}
@media(pointer:coarse){html,body{scrollbar-width:none;-ms-overflow-style:none}html::-webkit-scrollbar,body::-webkit-scrollbar{display:none;width:0;height:0;background:transparent}}

/* ───── Story-order experiment (local only): the sections the X-post order adds. ───── */
/* The hook, under WHAT?!: who this is for, in their own words. */
.hook{position:absolute;top:calc(50% + min(19vw,40svh)*.57 + 30px);left:0;right:0;margin-inline:auto;max-width:34ch;padding-inline:24px;text-align:center;font:600 clamp(18px,1.7vw,25px)/1.35 var(--big);letter-spacing:-.015em;color:var(--muted);pointer-events:none}
.hook em{font-style:normal;color:var(--ink);font-weight:800}
/* What they've tried. The butter line strikes each one through as it comes on screen. */
.tried{padding-block:12svh 14svh;text-align:center}
.tried-title{position:relative;display:inline-block;font:800 clamp(34px,4.4vw,68px)/.98 var(--big);letter-spacing:-.045em}
.anchor-tried{left:calc(100% + 50px);bottom:0;height:clamp(90px,12svh,130px);width:10px}
.nopes-tried{list-style:none;margin:7svh 0 0;padding:0;display:grid;grid-template-columns:repeat(3,1fr);gap:18px;text-align:left}
.nopes-tried li{display:flex;flex-direction:column;gap:14px;padding:28px 28px 30px;border-radius:26px;background:var(--card);box-shadow:0 0 0 1px var(--line),0 24px 48px -36px rgb(41 73 104 / .45);opacity:1}
.nopes-tried s{align-self:flex-start;font:800 clamp(24px,2.3vw,34px)/1.1 var(--big);letter-spacing:-.03em;text-decoration:none;background:linear-gradient(var(--butter),var(--butter)) no-repeat 0 58%/0% .18em;transition:background-size .8s var(--ease)}
.nopes-tried li.on s{background-size:100% .18em}
.nopes-tried span{font-size:clamp(16px,1.3vw,19px);line-height:1.5;color:var(--muted)}
.nopes-tried em{font-style:normal;font-weight:800;color:var(--ink)}
/* The reframe, on ink. little b sits on the full stop of "dots." */
.reframe{padding:11svh 24px 10svh;text-align:center;background:var(--ink);color:var(--page)}
.reframe-title{color:inherit;font:800 clamp(32px,4.4vw,72px)/1 var(--big);letter-spacing:-.05em}
.reframe-title span{color:var(--butter)}
.reframe-dot{position:relative;font-weight:800}
.anchor-reframe{left:calc(100% + .5em);bottom:.08em;width:10px;height:1em}
.reframe-cost{margin-top:4svh;font:600 clamp(19px,1.9vw,28px)/1.35 var(--big);opacity:.75}
/* The first call: your line above, Boring's answer below, each in its own place. */
.slot{position:relative}
.slot-boring{min-height:132px}.slot-you{min-height:86px;margin-top:10px}
.captions .cap{transition:opacity .5s var(--ease),translate .6s var(--ease)}
.captions .cap.fade{opacity:0;translate:0 0;transition:opacity var(--fade,3s) cubic-bezier(.55,0,.85,.4)}
.callcard{min-height:0;padding-top:calc(36px + clamp(96px,13svh,130px) + 44px)} /* little b's spot, then the words */
/* Exactly what we test: on ink, heading in butter, organs in cream circles. */
.tests{padding-block:14svh 10svh;background:var(--ink);color:var(--page)}
.tests-head{display:grid;grid-template-columns:1fr 1fr;gap:6vw;align-items:end}
.tests h2{position:relative;color:var(--butter);font:800 clamp(40px,5.2vw,84px)/.95 var(--big);letter-spacing:-.05em}
.tests-head p{font-size:clamp(17px,1.5vw,21px);line-height:1.55;opacity:.78;max-width:40ch}
.test-groups{list-style:none;margin:7svh 0 0;padding:0;display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.test-groups li{display:flex;flex-direction:column;gap:14px;padding:20px 20px 22px;border-radius:22px;background:var(--sky);color:var(--ink);box-shadow:0 22px 44px -30px rgb(0 0 0 / .55)}
.test-groups li.wide{grid-column:span 2;flex-direction:row;align-items:center;gap:22px}
.test-groups .org{display:grid;place-items:center;flex:none;width:58px;height:58px;border-radius:50%;background:#fff}
.test-groups .wide .org{width:84px;height:84px}
.test-groups img{width:40px;height:40px;object-fit:contain}.test-groups .wide img{width:58px;height:58px}
.test-groups b{display:block;font:800 19px/1.2 var(--big);letter-spacing:-.02em;color:var(--ink)}.test-groups .wide b{font-size:24px}
.test-groups small{margin-left:4px;padding:3px 8px;border-radius:999px;background:var(--butter);color:var(--ink);font:800 12px/1 var(--font-text);vertical-align:3px}
.test-groups span{display:block;margin-top:6px;font-size:14.5px;line-height:1.5;color:var(--muted)}.test-groups .wide span{font-size:16px}
.tests-foot{margin-top:6svh;text-align:center;font:700 clamp(18px,1.7vw,24px)/1.35 var(--big);color:var(--butter)}
.tests-foot span{position:relative;display:inline-block}
.anchor-tests{right:calc(100% + 50px);bottom:-6px;height:clamp(80px,10svh,110px);width:10px}
/* How it compares: words in every cell, no ticks. */
.compare{padding-block:10svh 12svh}
.compare h2{position:relative;display:inline-block;font:800 clamp(36px,4.4vw,68px)/.98 var(--big);letter-spacing:-.045em}
.anchor-compare{left:calc(100% + 40px);bottom:0;height:clamp(90px,12svh,130px);width:10px}
.compare-table{width:100%;margin-top:6svh;border-collapse:separate;border-spacing:0;table-layout:fixed}
.compare-table th,.compare-table td{padding:18px 20px;text-align:left;vertical-align:top;border-top:1px solid var(--line);font-size:clamp(15px,1.3vw,18px);line-height:1.4}
.compare-table thead th,.compare-table thead td{border-top:0;font:800 clamp(17px,1.5vw,22px)/1.2 var(--big)}
.compare-table tbody th{font-weight:600;color:var(--muted);font-size:15px}
.compare-table td{color:var(--muted)}
.compare-table .us{background:var(--sky);color:var(--ink);font-weight:700}
.vs{display:none}
.compare-table thead .us{border-radius:20px 20px 0 0}.compare-table tbody tr:last-child .us{border-radius:0 0 20px 20px}
/* Book once, or let us remember. */
.easy{padding-block:10svh 4svh;text-align:center}
.easy h2{position:relative;display:inline-block;font:800 clamp(34px,4.2vw,64px)/1 var(--big);letter-spacing:-.045em}
.easy p{max-width:52ch;margin:26px auto 0;font-size:clamp(17px,1.5vw,21px);line-height:1.6;color:var(--muted)}
.anchor-easy{left:calc(100% + 64px);bottom:0;height:clamp(90px,12svh,130px);width:10px}
@media(max-width:820px){
.hook{top:calc(50% + min(19.5vw,36svh)*.57 + 34px);font-size:17px}
.tests-head{grid-template-columns:1fr;gap:20px}
.test-groups{grid-template-columns:1fr 1fr;gap:10px}.test-groups li{padding:16px;gap:10px}
.test-groups li.wide{gap:16px}.test-groups .wide .org{width:64px;height:64px}.test-groups .wide img{width:44px;height:44px}.test-groups .wide b{font-size:19px}.test-groups .wide span{font-size:14px}
.test-groups .org{width:48px;height:48px}.test-groups img{width:32px;height:32px}.test-groups b{font-size:17px}.test-groups span{font-size:13.5px}

.nopes-tried{grid-template-columns:1fr;gap:12px}.nopes-tried li{padding:22px 22px 24px;gap:10px}
.anchor-tests{right:auto;left:50%;bottom:100%;margin-bottom:8px}
.anchor-tried,.anchor-compare,.anchor-easy{left:auto;right:0;bottom:100%}
.vs{display:grid;grid-template-columns:1fr 1fr;gap:8px;align-items:center;margin-top:4svh}
.vs-pick{display:grid;gap:4px;padding:4px;border-radius:18px;background:var(--card);box-shadow:inset 0 0 0 1px var(--line)}
.vs-pick button{min-height:40px;padding:0 12px;border:0;border-radius:14px;background:none;font:700 15px/1 var(--big);color:var(--muted)}
.vs-pick button[aria-pressed=true]{background:var(--ink);color:var(--page)}
.vs-us{padding-left:14px;font:800 24px/1 var(--big);letter-spacing:-.02em;color:var(--ink)}.vs-us span{margin-right:2px;font-size:15px;font-weight:700;color:var(--muted)}
.compare[data-vs=lab] .app,.compare[data-vs=app] .lab,.compare-table thead{display:none}
.compare-table{margin-top:1svh}
.compare-table tbody tr{display:grid;grid-template-columns:1fr 1fr;gap:8px}
.compare-table tbody tr{padding-top:14px}
.compare-table tbody th{grid-column:1/-1;padding:0 4px;border:0;font:700 12px/1.2 var(--font-text);letter-spacing:.08em;text-transform:uppercase;color:var(--muted)}
.compare-table tbody td{display:flex;align-items:center;padding:14px;border:0;border-radius:16px;font-size:15.5px;line-height:1.35}
.compare-table tbody td:not(.us){box-shadow:inset 0 0 0 1px var(--line);color:var(--muted)}
.compare-table tbody td.us,.compare-table tbody tr:last-child .us{border-radius:16px}
.callcard{min-height:0;padding-top:calc(36px + clamp(96px,13svh,130px) + 36px)}
}
.rm .hook{position:static;margin-top:8px}
.rm .nopes-tried s{background-size:100% .16em}
.rm .captions .cap.on{opacity:1;translate:none;transition:none}
/* The ending: "Designed to be boring, for you." little b sits on the full stop. */
.designed{padding:16svh 24px 8svh;text-align:center}
.designed-title{font:800 clamp(38px,5.4vw,86px)/1 var(--big);letter-spacing:-.045em}
.designed-title span{color:var(--muted)}
.designed-dot{position:relative;font-weight:800}
.anchor-designed{left:calc(100% + .5em);bottom:.08em;width:10px;height:1em}
/* For anyone who…: one screen, five parts that turn over by themselves. */
.hook i{display:inline-block;font-style:normal;animation:nudge-bob 1.2s ease-in-out infinite}
.anyone{padding-block:2svh 10svh;touch-action:pan-y;user-select:none;-webkit-user-select:none}
.anyone-stage{cursor:grab}.anyone-stage:active{cursor:grabbing}
.anyone-grid{display:grid;grid-template-columns:1fr 1fr;grid-template-areas:'title stage' 'copy stage' 'meta stage';column-gap:4vw;align-content:center}
.anyone-title{grid-area:title;align-self:end}.anyone-copy{grid-area:copy}.anyone-meta{grid-area:meta}.anyone-stage{grid-area:stage;align-self:center}
.anyone-title{font:800 clamp(44px,5.8vw,96px)/.95 var(--big);letter-spacing:-.05em}
.anyone-list{list-style:none;margin:4svh 0 0;padding:0;display:grid}
.anyone-list li{grid-area:1/1;align-self:start;font:700 clamp(24px,2.6vw,40px)/1.2 var(--big);letter-spacing:-.025em;color:var(--muted);opacity:0;translate:0 14px;transition:opacity .45s var(--ease),translate .6s var(--ease);pointer-events:none}
.anyone-list li.on{opacity:1;translate:0 0;color:var(--ink);pointer-events:auto}
.anyone-meta{display:flex;align-items:center;gap:14px;margin-top:5svh;max-width:420px}
.anyone-n{font:800 12px/1 var(--big);letter-spacing:.08em;color:var(--muted);font-variant-numeric:tabular-nums}
.anyone-bar{flex:1;display:grid;grid-template-columns:repeat(4,1fr);gap:6px}
.anyone-bar button{height:22px;padding:9px 0;border:0;background:none;cursor:pointer}
.anyone-bar button:before{content:"";display:block;height:4px;border-radius:4px;background:linear-gradient(90deg,var(--butter) calc(var(--run,0)*100%),var(--line) 0)}
.anyone-stage{position:relative;height:min(62svh,560px)}
.anchor-anyone{left:58%;bottom:12%;height:min(30svh,250px);width:10px}.anchor-anyone-fam{left:76%;height:min(20svh,13vw)}
.anyone-floor{position:absolute;left:10%;right:6%;bottom:12%;height:2px;border-radius:2px;background:var(--line)}
@media(max-width:820px){
.anyone{padding-block:2svh 8svh}
.anyone-grid{grid-template-columns:1fr;grid-template-areas:'title' 'copy' 'stage' 'meta';min-height:0}
.anyone-meta{margin-top:1svh;max-width:none}
.anyone-stage{height:36svh}
.anyone-list{margin-top:1svh}
.anyone-list li{font-size:clamp(22px,6.4vw,30px)}
.anchor-anyone{left:62%;height:min(22svh,190px)}.anchor-anyone-fam{left:74%;height:min(16svh,26vw)}
}
.rm .anyone-list{gap:14px}.rm .anyone-list li{grid-area:auto;opacity:1;translate:none;color:var(--ink)}.rm .anyone-meta,.rm .anyone-stage{display:none}
/* On phones, little b stands centred under the words of these two sections. */
.reframe,.designed{position:relative}
.anchor-reframe-m,.anchor-designed-m{left:50%;bottom:14px;width:10px;height:64px}
@media(max-width:820px){.reframe,.designed{padding-bottom:104px}}
.scroll-hint.after-form{position:static;margin-top:9svh}
.compound-title small{display:block;margin-bottom:.35em;font-size:.42em;font-weight:700;letter-spacing:-.01em;color:var(--muted)}